How Technologies Are Transforming Theme Parks

Theme park authorities are approaching innovative solutions to increase their parks’ amusement value and attract more visitors. 

FREMONT, CA:  From virtual Harry Potter to magic wristbands, theme parks no longer carry analog experiences like early days, instead offer interactive games and next-generation fun experiences. Thanks to technology innovations. Interactivity plays an essential role in themed parks, which helps them to participate in the aggressive competition of the market. The growing demands for the technology-rich interactive environment, encourage tech giants and startups put significant efforts to meet these demands in real-time. 

• VR-AR Infusion

Tech-savvy consumers expect quality, immersive experience when they walk into theme parks. Theme parks are approaching Virtual Reality (VR) and Augmented Reality (AR) based amusement rides and devices to heighten fun experiences. An ordinary roller coaster with a VR headset can enhance the experience of the riders. Undoubtedly, VR can also avail options to choose virtual themes on riders' demand and surpass anything offered in the real world.

• Wearable Technology

With the help of wearable technology, theme parks around the world can collect and evaluate visitor data and feedback more efficiently. Wearable devices like RFID bracelets allow guests to pay for food and merchandise, also help park staff to locate the parents of lost children. Wearables prove to be the real game-changer and promise to accelerate the service quality of theme parks. Introducing tags and gateways by theme parks can solve the cases of "lost child" while reducing the fear from parents, guardians, and tour leaders.

• Facial Recognition

Facial recognition contributes to creating personalized content at the theme parks. The advanced technology also avails multiple content creation points with no physical touchpoints or additional staffing. Implementing this technology can allow the theme parks to present new opportunities to their visitors for immediately purchasing images and videos along with the options of sharing the digital content and experiences instantly on social media platforms.

• Theme Park Robots

Amusing with numerous abilities, advanced robots are continuing to fascinate different sectors and industries, theme parks. Robots, specially developed for theme parks, are massive attention from visitors by performing precision and high-risk tasks. Theme parks install highly programmed robotic rides to provide riders with exhilarating experiences and maintain high-risk standards. The introduction of robotic pets and toys proves to be a new form of entertainment for kids.

Partnering with the latest technologies, theme parks can achieve immense popularity and increase visitors. Theme parks need to choose the right technology partners for making expected results that couple with their budget for cohesive themes, interactive experiences, and return on investment.

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