In-Home Entertainment: To Thrive Ahead

Personal and digital is the central theme of the growing world of media where global access and entertainment services marketplace continues its pace of dramatic change.

FREMONT, CA: Broadband services have received a new level of speed worldwide as well as penetration. Markets that are emerging are expected to experience rapid growth, as many homes receive high-speed broadband assistance for the first time. While thrusting growth has slowed in mature markets petition is driving an industry push to ever-faster service tiers, including gigabit-speed services. In the global growth, Pay-TV is experiencing similar patterns of global growth fast-paced adoption in emerging markets and heightened competition in developed markets. Businesses in this sector are also struggling with the economics of TV and video services.

A feature that can be connected to any device is streaming. Pay-TV providers, broadcasters, and content producers are expecting over-the-top (OTT) services to help capture new revenues and new consumers. The entry of pay-TV operators into the OTT streaming market will tend to increase the competition for OTT streaming spectators. This will also give opportunities for streaming media device creators to stream video-on-demand (VOD) or linear TV through pay-TV apps on device interfaces.

CE creators will differentiate through content selection and services. Voice control needs to develop natural language communication, and gesture controls need to be instinctive. CE manufacturers can manage payment duties for streaming content services, providing one place for users to register personal and payment information. Businesses will be able to generate extra income through payment handling fees.