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Media Entertainment Tech Outlook | Tuesday, February 04, 2020
As the media and entertainment industry rapidly shifts to the digital world, live concert organizers actively adopt emerging technologies.
FREMONT, CA: Media and Entertainment industry witnesses rapid transformation in the ways of creating and presenting entertainment. Concepts like live concerts already experience massive competition due to emerging entertainment facilities like live-streaming portals, off-line content viewing options, and more. However, ever-advancing innovations have also offered brilliant solutions to enhance the concert experiences. Some examples of emerging technologies tailoring use cases for live concerts are listed below.
• Hologram Technology
Hologram technology creates new opportunities for concert organizers to increase audience engagement. Live concerts with hologram-based shows by remote artists allow the organizers to deliver full-length production. Presenting holographic entertainment in a live concert proves to attract large audiences and change the ways of concert tours. Today, artists or performers engage in delivering holographic live concerts, which make it possible for them to perform in multiple locations at the same time while raising the revenue rate of the concert.
• VR Concerts
Today, the virtual live experience is gaining positive responses across the globe and helping in organizing a successful concert. Recently, virtual concerts have seen significant business growth and opened opportunities for artists to deliver their performances to a wider group of audiences. With the potential to create a higher level of presence across the audiences, Virtual Reality(VR) live concerts offer numerous abilities to the viewers to control, like attending live concert regardless of physical location, adjusting the volume as desired, avoiding live concert issues like loud noises of other attendees, and more.
• In-Game Concert
The concept of in-game concerts has created an excellent platform for music entertainment providers to deliver seamless experiences across new stages. In-game concerts help the organizers to make the event farthest-reaching virtual gathering while boosting the revenue. Social-virtual experiences deliver top-notch skills and provide a unified platform for artists to collaborate without leaving their physical locations and raising high audience engagement.
The rising demands for customer-focused services, concert organizers have become active adopters of tech-based entertainment solutions. The transforming world of media and entertainment has not only raised competition levels across different production companies and artists but also pushed the limits of presenting live entertainment shows across larger audiences.
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