Live Video Reducing Distances from Times Immemorial

Media Entertainment Tech Outlook | Thursday, June 20, 2019

Summary: To reach out to the world from the comfort of home seemed improbable. With the rise of live video streaming and its exponentially budding enhancements, the world has come within the grasp of the user.

FREMONT, CA: When live streaming first began to jump out of the closet across multiple social media platforms, it was quite uncertain how this new technology would intertwine with internet users. Nobody knew what to do with it at the commencement, but its capability to instantly begin a video stream and transmit to users seemed quite specific.

For years, live video streaming was associated with the niches of major television channels. The infrastructure required to go live was so far aloof from the public perception that it was not even a notion to explore. Being capable of sitting on the couch, grabbing a device out of the pocket, and sing a rhythm to the planet within a matter of moments was unimaginable for quite some time.

Now, with the arrival of live streaming via social media platforms, the field has leveled. Satellites and television studios worth millions of dollars in equipment are no longer necessary. Suddenly the smartphone could broadcast to a limitless audience within a moment's notice, anywhere and at any time. In one survey conducted by New York magazine, it has been indicated that four out of five viewers would rather view live content and video from a brand over reading a blog post

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Although a few years later live streaming still seems to be in its youth when it comes to exploiting its abilities to the fullest. Nevertheless, it has undoubtedly soared through adjustments and social media resources.

Live Streaming: Proven Technique for Success:

The exquisiteness of live streaming is that it provides itself splendidly to surprises. One method to increase followers and produce some intrigue is by making special announcements on the live stream. It can be from the introduction of a new product line to a new promotion for customers.

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Another classic notion is to invite a member from tech support and arrange for a Q&A session. This can dish up as an informed inquiry for existing customers, as well as provide a necessary milieu for curious would-be clientele.