Strategies for Media and Entertainment Companies to Secure Data

Media and entertainment companies need to reinvent their policies on securing data and content to meet evolving customer demands.

FREMONT, CA: Streaming takes centre stage in the media and entertainment industry as the global number of streaming subscribers is growing dramatically every year. Consumer demand for immediate digital delivery is increasing, demanding high-quality content production and challenging media companies daily. Meeting these expectations would certainly be unmanageable, left to human hands alone.

Cloud adoption offers a solution to this issue by enabling entertainment companies to meet rising customer, and business needs more efficiently. The Cloud enables high-speed workflow and delivery processes, making direct-to-customer distribution the industry standard. As media and entertainment companies expand their cloud footprints, they are also exposing themselves to vulnerabilities for threat actors to exploit, and the potential consequences can be economically devastating.

Media and entertainment organisations need to advance their cloud security postures, content delivery, and production processes to maintain momentum while safeguarding their most valuable assets, such as intellectual property, content, and customer data. This requires companies to alter their cloud security strategies to secure their data in the cloud.

Expanded and Consolidated Visibility

Multiple productions, technical, and creative teams are working on a host of projects at a media and entertainment company. They all interact with cloud and container landscapes throughout their workflow. This unveils the door for potential misconfiguration, leading to breaches if these environments are not tracked, secured, or aware.

Most organisations lack visibility into all the cloud and container domains their teams use during each digital supply chain step. Deploying a system to constantly monitor all cloud and container services gives better insight into associated risks. Placing these processes properly enables robust monitoring and protection of the growing cloud footprint.

Shift Left to Prevent Risk Earlier

Cloud, container and other infrastructure misconfigurations are a primary concern for most security teams. Many data breaches are caused by related security settings and misconfigurations in the cloud. These misconfiguration alarms are common across industries and result in critical exposure. Anyone posing credentials or addresses could easily access proprietary data from a company.

A method to avoid these breaches is to prevent misconfigurations in infrastructure as code (IaC) templates. Scanning IaC templates reduces the possibility of cloud misconfigurations by ensuring that any templates built and deployed are evaluated against the same security and compliance checks as production cloud infrastructure and services.

By leveraging IaC scanning to provide fast, context-rich results to resource owners, media and entertainment organisations can develop a robust security foundation while mitigating friction across DevOps and security teams and slashing last-minute fixes. Solving such problems in the CI/CD pipeline improves efficiency by correcting issues once rather than fixing them every time they occur during runtime.