The Popular Live Video Streaming Trends

Media Entertainment Tech Outlook | Tuesday, June 23, 2020

Live streaming has become increasingly popular in recent times, especially among millennials.

Fremont, CA: At the grand junction of improved connectivity and technological advancement, live video is accessible to virtually every individual. This democratization of live video has brought about enormous opportunities for experimentation, which has fueled various trends. Within the first few months of 2020, the world has already seen a rapid increase in the role video streaming plays in everyday life. The Covid-19 outbreak has demonstrated how essential virtual learning, video conferencing, telemedicine, and similar technologies are to business continuity. Below are the trends that will continue to guide the increasingly virtual world. It’s the best time for the industry, and it’s equally appealing to consider what’s on the horizon for live video streaming.

8K will enter the mainstream

8K products have become one of the most prominent trends in recent trade shows and exhibitions. Yet, some argue that the actual adoption of 8K is a ways away. However, considering its current growth rate, it’s only a matter of a few years until 8K becomes a standard top-tier encoding ladder offering from broadcasting networks and subscription video-on-demand (SVOD) platforms. 

360-degree video, AR and VR will pick up steam

In the recent past years, the 360-degree video, virtual reality (VR) and augmented reality (AR) seemed to be off to an explosive start with alluring features like hologram video chat on the phones. These technologies have not performed as initially hoped, and the adoption has been slow as well. Although AR has found success with mobile social streaming apps, live VR still has a long way to go. 

The automated live video experience 

Artificial intelligence (AI) and machine learning (ML) will remain to be the top trends in live video streaming. They possess the key to providing excellent results when it comes to streamlining encoding workflows, personalizing the viewer experience, managing content production, and distribution. Today the amount of video content is growing exponentially, and AI will help in creating, organizing, and distributing more content to more viewers with minimal human effort. AI will detect specific cues within videos to automate live video production, including switching, recording, and graphic overlays. 

See also: Top Artificial Intelligence Companies