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Media Entertainment Tech Outlook | Thursday, March 24, 2022
AI is useful because it simplifies practically every aspect of filmmaking.
Fremont, CA: In the contemporary film industry, several films nominated for the prestigious Academy Award in the Visual Effects category extensively utilize artificial intelligence and machine learning during production. From pre-production to post-production, filmmakers can use artificial intelligence in a number of aspects of the filmmaking process. Therefore, AI is useful because it simplifies practically every process involved in film creation. In the following methods, AI can be utilized by filmmakers in the filmmaking process:
Ways Filmmakers are utilizing AI in the filmmaking process:
Authoring scripts
In Hollywood, computing power in the script-writing process is gaining acceptability and usage. It is possible to generate new screenplays, author synopses, and character names for already-released films using machine learning and artificial intelligence algorithms.
For the production of a new script, a machine learning algorithm is fed huge amounts of data in the form of scripts from other films or literature that are converted into the motion picture format. The algorithm for artificial intelligence can generate new scripts by learning from the given data. It can evaluate, analyze, comprehend, and classify the tale in literature to generate its own form of a screenplay consisting of the story's crucial events.
Additionally, AI is applied to evaluate individual scripts that will be adapted into films. The program can analyze the script and generate its own queries and concerns. This saves time and resources, as the algorithm can analyze scripts far faster than humans.
Simplification of pre-production
Pre-production is, to say the least, difficult. It involves researching locations, casting actors, and preparing the production schedule, among other tasks. Artificial intelligence enables the simplification of pre-production operations. For instance, AI can aid in the scheduling of filming and other pre-production tasks. It can analyze the available dates for the various participants and plan schedules based on this information. Therefore, the film production schedule can be designed for maximum efficiency. Since artificial intelligence technology can grasp scripts and screenplays, it is capable of identifying the locations described in them. It can then recommend real-world locations where the crew can go to capture scenes. This again saves a great deal of time during location identification and principal photography.
Additionally, this method is used for casting. AI can aid producers and casting directors in selecting the appropriate performers. The historical performances of performers can be analyzed using AI-based techniques. It may analyze the geographic zones where their successful films and the performers have a substantial fan base. On the basis of such data, producers can subsequently build promotional materials and marketing strategies.
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